What chapter are you in?
Every Brand Begins With a Story
Whether you're starting fresh or stepping into your next chapter, I help local creatives and service providers build brands that feel as good as they look - rooted in clarity, emotion, and intention across every touchpoint.
What story resonates with you right now?
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You’ve got the vision, the drive, maybe even the domain name - but your brand still feels like a blank page. You want something that reflects your values, speaks to your people, and sets the tone from day one. We’ll help you define your story, build your visual identity, and launch with confidence and clarity.
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The scroll never stops, and you’re ready to stand out - without selling out. You need consistent visuals, messaging that hits, and a content presence that actually reflects who you are. We’ll help you align your online presence with your brand identity so everything feels cohesive, compelling, and clear.
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You’ve done what you could with Canva and late nights, but you’re ready to hand things off to someone who gets it. Someone who can bring vision, voice, and design together with intention. That’s where we come in- building a brand that not only looks beautiful, but also works strategically behind the scenes.
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You don’t just want another night out—you want a vibe. Whether you’re planning a birthday dinner, a creative weekend getaway, or just need outfit inspo that actually fits the aesthetic, you crave cohesion and mood. We can help you shape the story: the theme, the details, the visual direction- even the playlist. Because every moment deserves to feel like something.
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You’ve evolved. Your brand? Not so much. Maybe it no longer feels aligned, or it doesn’t quite capture the level of work you’re doing now. Whether it’s a subtle refresh or a total transformation, we’ll help you reconnect to your brand’s core - and express it in a way that feels elevated, current, and unmistakably you.
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Story
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Identity
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Connection
✱ Story ✱ Identity ✱ Connection
Strategy.
Story.
Soul.
Loom CRTV is a branding studio for local creatives and service-led businesses who give a damn. We combine story, psychology, and beautiful design to help brands make people feel something. From visuals to voice, we craft identities that feel personal and look unforgettable.
Ready to bring your brand to life?
Let’s build something bold, clear, and deeply you.
Brand Identity & Strategy
Content Creation & Styling
Website & Social Media
Hi, I'm Maddy!
Your Brand Therapist
Creative Strategist Storyteller
I started in journalism, fascinated by people and the stories they tell. Today, I bring that lens into branding; shaping identities that connect on a human level.
I'm a yogi, outfit repeater (but make it intentional), intellectualizer, hostess with the mostess, and a firm believer that people don’t just buy things, they connect to stories, moods, and meaning. Let’s bring your vision to life with clarity, depth, and a little bit of edge.
What It Feels Like to Work With me
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"This is great Maddy! You're so organized. You did an awesome job. You really captured everything that was on our minds and brought it to life!"
Kendall Weng, RAID Interior Designer
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"Everything looks great, I feel so lucky to get to work with you. You have completely turned our social around "
Lisa Edwards, Sunday Salon Owner
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"Amazing! I love the colors so much. I've gotten 10 bookings on my listing so quickly after working with you!"
Jolie Cover, Airbnb Host Owner